Philippine E-Commerce: Preferred Marketplaces and Payment MethodJanette Toral
Bjorn Pardo, CEO of Xend Business Solutions (xend.com.ph) shared results of their research showing buy and sell behaviors of merchants and their customers.
Bjorn highlighted how Facebook is gradually being used by merchants to sell online when the site was primarily designed as a social network and vast majority going offline to settle payments.
Bjorn presented this at the DigitalFilipino E-Commerce Summit 2010. Handouts are available to members of the DigitalFilipino Club (e-commercephilippines.com).