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Using Social Media to Disseminate CSR Programs

Using Social Media to Disseminate CSR Programs

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In the Social Networking Conference 2010, Rosan Cruz, Assistant Vice President of Group Public Relations at BENPRES Holdings Corporation, gave this presentation on how the company newsletter LopezLink used social media to spread the news – especially its corporate social responsibility initiatives online.

Social Networking Conference 2010 was an event co-organized by Fiera de Manila and DigitalFilipino Club.

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Janette Toral is an E-Commerce Advocate. Digital Influencer.

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