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Mabuhay eFilipino!
 This is the e-commerce resource website of Janette Toral marketing her books, articles, events, and advocacies online. This site started last September 17, 1999 and helped a lot of people with their respective e-commerce needs.
If you're a first-time visitor, check out the DigitalFilipino.com E-Commerce Information Kit to get you started.
Janette Toral has sold more than 8,000 copies of the following books:
SMEs and enthusiasts serious about e-commerce, blogging, search engine optimization, online payments, website improvement, Internet statistics, among others are encouraged to join the DigitalFilipino.com Club.
Top Stories:
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Blogging in the Philippines
by: Janette Toral
 These are my latest articles posted in various blogs and some of the articles I've written about blogging.
Blogs for marketing and public relations
April 9, 2009
A QUESTION I often receive is how blogs can be used for marketing and public relations.
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Social Networking
by: Janette Toral
.JPG) Here are articles we have written in relation to social networking. Learn more about the power of social networks and how it can be used for your business at the 2nd Social Networking Conference this coming April 22 & 23, 2010.
Meeting Yehuda Berg
January 20, 2010
LAST Monday, I had the opportunity to meet Yehuda Berg during the launch of his new book, "The Power to Change Everything." Yehuda is known as "the people’s Kabbalist." He shares these teachings as technology to improve everyday life. In his new book, Yehuda examines the problematic areas of politics, religion, environment and economy and points out our most common and collective blind spots. It is impressive as well how he used social media to spread the word about his advocacy.
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Inner Circle
by: Janette Toral
 Here are some of the articles we've written for the past few weeks.
Spreading kindness online
December 16, 2009
AFTER the Digital Filipino E-Commerce Summit last November, the last thing on my mind was the need to organize a Christmas party. However, to my surprise, members of the club and blogging network were asking for it. That was the time I realized, as I was told, that many of them don’t have a community to celebrate the holiday season with. That’s how it happened, DigitalFilipino had its party last Monday and that for Blog4Reviews is scheduled tonight.
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Internet Mind
by: Janette Toral
Here are some of our articles covering Internet and e-commerce developments.
Viral Ideas
October 29, 2009
LAST Tuesday night, I had a test webinar broadcast for a weekly webinar show, Viral Ideas, with bloggers Juned Sonido and Coy Caballes. We took turns discussing a viral idea, based on what we found online and from personal experiences.
What caught my attention recently was an essay written by a Korean club member of mine, Jaeyoun Kim, titled “My Short Essay About the Philippines.” His paper reflects his observation about Filipinos not loving the Philippines, resulting in our current state of affairs. He made comparison as to how much the people of Korea have made personal sacrifices in order to help their country grow. He also encouraged Filipinos to love their country and teach their children to do the same. That essay was written in September 2003.
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Strategic Market Segmentation - How to Market to the Rich, the Middle Class and the Masa
by: Dr. Ned Roberto & Market Research Solutions, Inc.
 DigitalFilipino.com is proud to exclusively offer the e-book version of Dr. Ned Roberto’s top-seller book, Strategic Market Segmentation - How to Market to the Rich, the Middle Class, and the “Masa” (ISBN 971-8611-02-9).
Read this e-book and learn how to market and sell to the rich (class AB), the middle class (class C), and the Masa (class D&E)
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One Internet Day 2009: Empowering Filipinos Globally with the Internet
by: Janette Toral
 DigitalFilipino.com just made history during its 10th anniversary celebration last September 17, 2009 by having the first One Internet Day virtual event. In partnership with ProFora Media, the whole day free webinar featured topics of varying interest and profession. The said event can also be considered as the 1st in Philippine Internet history.
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CONSUMER COPING & BUYING BEHAVIOR REPORT (2nd Qtr 2006): A Nationwide Survey of Budgeting & Purchasing Decisions of Households on More than 103 Items
by: Dr. Ned Roberto & Market Research Solutions, Inc.
 “Consumer Coping Behavior Survey” is a multi-company sponsored survey that allows businesses in different product and service categories to learn how their consumer market segments are doing in face of hard times. The latest wave of the survey was done during the 3rd quarter of 2001.
The 2006 study features 103 items organized in 15 categories ranging from food products, beauty care, health care and personal care products, to entertainment (dining out, movies, etc) and education expenditures. More than 19 Household
budgeting decisions are also featured.
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